The objective of The Asia Halal Brand Awards (AHBA) is to recognise and promote prominent halal brands in Asia. The highlight of the event will culminate in a Gala Dinner that will be held at Shangri-La Hotel Kuala Lumpur. To celebrate the Halal Brand awards, a special coffee table book will be published.
The creation of AHBA is to elaborate the importance and significance of the Halal brand in a global market. AHBA aims to be the leading regional award to promote prominent Halal brands and encapsulates a larger outlook to provide acknowledgement for the brands.